Partnering with a local Houston lifestyle blogger or YouTuber is a great way for a new business to gain increased visibility and reach a new audience. Believe it or not, you don’t need a huge corporate budget to partner with an influencer. It’s all about finding the right individual to use their influence to set sail on your next advertising campaign.You don't need a huge corporate budget to partner with a local lifestyle influencer. Click To Tweet
Seek out local blog associations and youtube organizations in your area to find an influencer that best captures your brand voice. Utilize their platform to help increase reach and reinforce your brand strategy. Influencer marketing is where lots of brands are finding tremendous ROI. Influencers already know how to market themselves in a multitude of ways. Whether it’s blogs, Youtube videos, or storytelling on Instagram–Influencers of today, know how to work the market.
In fact, Youtube is one of the 2nd largest search engines in the world. Studies show that “over 2 Billion logged-in users visit YouTube each month and every day people watch over a billion hours of video and generate billions of views.” For a business owner looking to get their product seen, this is great news!
Partner With a Local Houston Lifestyle Blogger
I have worked with a multitude of brands, those with storefronts and those operating as e-commerce businesses. Each of them had a strong brand message that I was able to capture and pass along to my followers. When you approach a blogger, it’s good to have a specific goal in mind.
Reasons that a business may want to partner with a blogger can include:
- Visibility to a new audience
- Increased organic reach
- Build brand trust
- Grow your mailing list
- Gain quality leads
- Authentic content curation
- Specific Brand Targeting
- Increased SEO ranking
- Generate sales
So, ask yourself… Would it be worth it to partner with a local blogger or influencer?
Ready to partner with Houston Lifestyle Blogger, Final Rant?
FinalRant is a platform where the modern woman can come to delight in the latest products and trends in travel, fitness, beauty, fashion, food, and whatever else. Think your brand would work well with my blog or Youtube channel? Drop me an email: firstname.lastname@example.org
I have worked with newer companies looking for brand exposure, product introduction, and service explanation. I also have experience with more established companies like BiteBeauty, Marc Jacobs and Garnier Fructis on campaigns. I enjoy doing giveaways, unboxings and video reviews.
Click here for my rate sheet!